Innovation Challenge to reduce worker drudgery National Innovation Council The first challenge launched by the National Innovation Council was a call for proposals launched in October 2011 to reduce the drudgery of the working class population. It was an acknowledgement of the collective failure to use our scientific and technological manpower to address problems of the average working class citizen. The challenge was to provide decent conditions of work to labour including ideas that would improve the design of work implements, processes, and models that improve work conditions. This went with the caveat that proposals should not be labour displacing.